Twin Cities development shopOn the web since 1995

We build the websites and apps your business runs on.

Sprung Interactive is a Minneapolis software studio. We design and build websites, web applications, and mobile apps for small businesses, big brands, and the agencies behind them. Then we keep them accessible, secure, and easy to find. We've been building for the web since 1995 and we still like this stuff. Weird, we know.

What we build

If it runs in a browser or on a phone, we can build it.

Our unofficial motto: we can do anything with enough time and budget. The budget part is doing a lot of work in that sentence.

All services
Florist checking orders on a laptop in her shop

Web applications

Custom web apps that retire the spreadsheet everyone's scared to touch.

Client portals, booking systems, dashboards, and internal tools that fit how your team already works.

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Person using a mobile app at a cafe

Mobile apps

iPhone and Android apps people still open after the first week.

Design, build, testing, and the app store paperwork nobody enjoys. You handle the launch party.

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WordPress

Hundreds launched since 2010. Custom themes, WooCommerce, and rescues of sites someone's nephew built in 2014.

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HTML email

Hand-coded templates that survive Outlook. Yes, including that one.

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Animated banner ads

HTML5 display ads in every size, built to each network's specs and file limits.

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Client work

Recent projects we're proud of.

See our work

Kind words

What clients say about working with Sprung.

Twenty years ago I interviewed three highly recommended website developers. I chose Clay Johnston, and hit it out of the park. We've been collaborating ever since. The man is highly skilled at his craft - web design, user experience, programming - and constantly thinks of a better way to accomplish things. He can explain the nerdy-tech part of his industry in terms I can understand. Integrity through the roof. Tries his level best, admits when he's wrong (seldom happens) and never boasts about how flippin' brilliant he is. One of the finest individuals I've encountered in my career. You can't go wrong with Clay.
Mike RupersOwner, Direct Express Auto Transport
I’ve worked with Clay Johnston for more than 10 years, across two different companies, and I tell everyone the same thing: he’s an absolute unicorn. It’s SO rare to find a developer who can tackle anything complex you throw at him and is also genuinely fun to work with. He’s an absolute professional and has the ability to put everyone around him at ease. We simply couldn’t do what we do without him. He’s the best!
Anjula RazdanSr. Director, Digital, Experience Life magazine (Life Time)
Clay has been an invaluable partner, serving as the developer and technical lead for our client’s website with exceptional expertise and attention to detail. He is highly responsive, incredibly knowledgeable, and is truly a treat to work with. I highly recommend him!
Martha CappsFounder, Capps Marketing

Why Sprung

Easy to work with. Easy on your budget.

We work hard to make every project feel easy on your end: clear estimates, quick replies, no drama. And since we don't pay for fancy offices and layers of management, our pricing comes in under the big shops. Same experience. Same execution. Less overhead.

A small team reviewing a project together
Estimates we keep

On time, on budget

You get a real estimate up front, and we stick to it. No surprise invoices. It's a big reason our clients stay with us for years.

We speak human

No jargon, no 40-page status reports. Ask a question, get a straight answer in plain English. Fluent in developer too, if you need it.

A team built for your project

For bigger builds, Clay brings in senior developers he's trusted for years. You pay for the people your project needs, and nobody else.

Our apps

We build our own apps, too.

Mostly for musicians, because we are musicians. Running our own products means we've lived through every launch, bug report, and 2 a.m. "is the server down?" text.

See all our apps

For agencies

Your dev team, minus the hiring.

We've worked with agencies in Minneapolis and across the country for years. Add us for a crunch, or let us be your whole development department. Need us invisible? We're great at that. Need us on the client call? Put us in front of your clients without worrying. We'll make you look good.

How agency partnerships work
Agency team brainstorming around laptops

1995

Building for the web since

2010

Sprung opens in Minneapolis

400+

Projects launched

Some of the companies we've built for

  • American Express
  • Surly
  • Punch Pizza
  • Navigate Forward
  • Spoon and Stable
  • Direct Express Auto Transport
  • Medtronic
  • Minnesota Public Radio
  • Life Time Fitness
  • Lakewood

From the blog

Things we've learned the hard way.

Read the blog
Woman smiling at her phone beside an AI answer that names Sprung Interactive and cites madebysprung.com for custom web apps in Minneapolis
AI search

AI SEO: Are You Showing Up in AI Answers?

· 6 min read

Blind man wearing headphones and dark glasses typing at a desk, with an accessibility check card showing WCAG 2.2 AA passes and a screen reader announcing a button
Accessibility

Website Accessibility: Why It Starts on Day One and Keeps Going After Launch

· 5 min read

Technician plugging a cable into a server rack, with a status card showing all systems normal, 30 days of uptime, and a completed off-server backup
WordPress

Why Your Web Hosting Matters, and Why We’ve Used WP Engine for 10+ Years

· 6 min read

Got a project? Let's talk.

Tell us what you're building, or what you wish someone would build. No hard sell. We're from Minnesota.

Start a projectBrowse our work first